Salesforce Saves $100M with AI, Grammarly Rebrands to Superhuman - Sales & Marketing AI Weekly #29
October 31, 2025 -
Sales & Marketing AI Weekly
Hi there,
Welcome to this week's edition of Sales & Marketing AI Weekly.
In this edition, we delve into the latest advancements in AI tools for sales and marketing. EPAM Systems, Inc. has launched the AI/Run™.Transform Playbook, designed to help enterprises transition into AI-native operations by providing consulting and technical expertise. Meanwhile, Joget Inc. has introduced the AI Agent Builder within its Joget DX 9 platform, enabling teams to create autonomous agents for various business tasks without the need for coding.
Additionally, Pinterest is enhancing user experience with AI-powered personalized boards, and Grammarly has rebranded to Superhuman, launching a new AI assistant called Superhuman Go. In a significant financial move, Salesforce announced annual savings of $100 million through AI tools, while Aissist.io unveiled a Hybrid AI Workforce to improve customer support automation. Stay tuned for more insights and updates on how AI is reshaping the sales and marketing landscape.
Welcome to this week's edition of Sales & Marketing AI Weekly.
In this edition, we delve into the latest advancements in AI tools for sales and marketing. EPAM Systems, Inc. has launched the AI/Run™.Transform Playbook, designed to help enterprises transition into AI-native operations by providing consulting and technical expertise. Meanwhile, Joget Inc. has introduced the AI Agent Builder within its Joget DX 9 platform, enabling teams to create autonomous agents for various business tasks without the need for coding.
Additionally, Pinterest is enhancing user experience with AI-powered personalized boards, and Grammarly has rebranded to Superhuman, launching a new AI assistant called Superhuman Go. In a significant financial move, Salesforce announced annual savings of $100 million through AI tools, while Aissist.io unveiled a Hybrid AI Workforce to improve customer support automation. Stay tuned for more insights and updates on how AI is reshaping the sales and marketing landscape.
EPAM Systems Launches AI/Run™.Transform Playbook
EPAM Systems, Inc. has introduced the AI/Run™.Transform Playbook to help enterprises transition to AI-native operations, combining consulting, technical expertise, and AI enablement blueprints. Read more
Joget Inc. Introduces AI Agent Builder for Business Tasks
Joget Inc. has launched the AI Agent Builder as part of its Joget DX 9 platform, allowing teams to create autonomous agents for tasks in HR, customer service, and supply chain without coding. Read more
Pinterest Tests AI-Powered Personalized Boards
Pinterest is introducing AI-driven features for its boards, such as 'Styled for you' collages and 'Boards made for you', to enhance user experience with personalized content. The rollout will start in the U.S. and Canada in the coming months. Read more
Grammarly Rebrands as Superhuman and Launches AI Assistant
Grammarly has rebranded to Superhuman following its acquisition of the email client. The company introduced a new AI assistant, Superhuman Go, which offers writing suggestions and integrates with various apps. Read more
Salesforce Saves $100 Million Annually with AI Tools
Salesforce has announced significant annual savings of approximately $100 million by utilizing AI tools in its customer service operations. This announcement was made during the 'Dreamforce' conference, where Salesforce also introduced its new AI platform, 'Agent Force 360.' Read more
Aissist.io Launches Hybrid AI Workforce for Customer Support
Aissist.io has introduced its Hybrid AI Workforce to improve customer support automation by addressing AI pilot failures. The platform integrates digital employees, AI managers, and AI assistants to enhance workflows and system integration. Read more
The Marketing Cloud Introduces Agent Cloud for AI Marketing
The Marketing Cloud has launched Agent Cloud, a platform offering brands and agencies access to AI tools and marketing assistants, aiming to streamline AI adoption in marketing. Read more
Onfire AI Secures $20M for AI-Driven B2B Sales Platform
Israeli startup Onfire AI has raised $20 million in Seed funding to enhance its AI platform for analyzing public data and identifying business demand in B2B sales. Read more
Mondelez to Use AI for Marketing Cost Reduction
Snack maker Mondelez International is adopting a generative AI tool to cut marketing content production costs by 30% to 50%, in collaboration with Publicis Groupe and Accenture. Read more
Doctivity Health Launches AI Assistant for Healthcare Teams
Doctivity Health has introduced Doctivity AI, a conversational assistant aimed at enhancing efficiency for healthcare growth teams by providing market insights and automating analysis tasks. Read more
Later Introduces EdgeAI for Influencer Marketing
Later has launched EdgeAI, a predictive intelligence solution aimed at improving influencer marketing. The tool uses extensive campaign data to offer performance predictions and recommendations. Read more
Vercel Replaces Sales Team with AI Agent
Vercel has replaced its 10-person sales team with an AI agent, managed by one employee, to improve efficiency and automate tasks. Read more
Cooperate Marketing Appoints New CTO
Cooperate Marketing has appointed Gary DuVall as its new Chief Technology Officer, effective October 30, 2025. DuVall will focus on advancing the company's AI and MarTech innovations. Read more
WPP and Google Expand AI Partnership in Marketing
On October 14, 2025, WPP and Google announced a five-year partnership expansion to enhance marketing through AI and cloud technology, with a $400 million investment from WPP. Read more
Fullcast Acquires Copy.ai for AI Revenue Platform
On October 15, 2025, Fullcast announced its acquisition of Copy.ai to develop an AI-native revenue operations platform, enhancing capabilities in planning, execution, and intelligence. Read more
Gamehaus Partners with AppsFlyer for AI Marketing
Gamehaus Holdings Inc., a mobile game publisher, has partnered with AppsFlyer to integrate AI solutions for improved marketing strategies. Read more
Cadent Reports 26% Growth with Predictive AI
Cadent, a predictive advertising company, announced a 26% growth in its annual Upfront, driven by its Predictive Intelligence technology that optimizes advertising campaigns. Read more
OUTFRONT Media and AWS Partner for AI in Advertising
OUTFRONT Media Inc. has partnered with Amazon Web Services to modernize out-of-home advertising using AI-enabled workflows, aiming to enhance efficiency in media transactions. Read more
DirectMail2.0 Unveils AI Tool for Direct Mail Marketing
DirectMail2.0, LLC has launched an AI-powered tool for analyzing direct mail marketing campaigns, announced at the Printing United Alliance Convention. The tool offers performance benchmarks and recommendations, with a public beta available for feedback. Read more
Dashmote Secures $6M for AI Field Sales Solutions
Dashmote, an AI-powered data analytics platform, has raised $6 million in Series A1 funding co-led by Blossom Street Ventures and Rabobank. The investment will support the development of DashSalesAI and expand Dashmote's U.S. market presence. Read more
Cox Automotive Study on AI Trends in Dealerships
A study by Cox Automotive indicates that a majority of automotive dealers view AI as crucial for the industry's future, with significant focus on marketing applications. Read more
Jacaruso Enterprises Names New CEO
Jacaruso Enterprises has appointed Jason Webb as CEO, succeeding founder Toni Jacaruso. The company plans to launch an AI-powered sales platform in 2026. Read more
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