Globant Introduces AI-Driven Management for Saudi Pro League

Globant has partnered with the Saudi Pro League to introduce a new AI-powered Competition Management Solution, announced in a press release. This platform aims to elevate the operational standards of the league by automating core processes and enhancing the experience for players, coaches, and officials.

The solution, developed by Globant's sports division, Sportian, will digitize the management of future SPL seasons. It incorporates AI and data analysis tools to streamline tasks such as player enrollment, matchday operations, and compliance processes. This digital ecosystem is designed to reduce manual tasks, allowing staff to focus on innovation and improving the sporting spectacle.

The platform also emphasizes security, safeguarding sensitive data to maintain the integrity of the competition. This initiative is part of Globant's broader strategy to expand its footprint in the Middle East and support the region's sports ecosystem with cutting-edge technology.