OpenAI Tests Targeted Ads, IAB's New AI Framework, and Elyos AI's €11.1M Boost - Sales & Marketing AI Weekly #38
January 23, 2026 -
Sales & Marketing AI Weekly
Hi there,
Welcome to this week's edition of Sales & Marketing AI Weekly.
In this edition, OpenAI is testing targeted ads for ChatGPT users in the U.S., which will affect both free and Go tiers. These ads will be tailored to the topics of conversation, and users will have the ability to manage their ad preferences. Meanwhile, the IAB has introduced a new AI Transparency Framework aimed at addressing consumer skepticism about AI-generated advertising by focusing on transparency and disclosure to build trust.
In other news, Olelo Intelligence, a Hawaii-based startup, has secured $1 million to enhance its AI-driven sales coaching platform. This funding will be used to improve sales performance with advanced technology. Additionally, Rokt has partnered with Cineplex to integrate AI technology into the ecommerce checkout process, aiming to provide real-time relevant offers to customers and enhance engagement. Stay tuned for more updates on how AI is transforming the sales and marketing landscape.
Welcome to this week's edition of Sales & Marketing AI Weekly.
In this edition, OpenAI is testing targeted ads for ChatGPT users in the U.S., which will affect both free and Go tiers. These ads will be tailored to the topics of conversation, and users will have the ability to manage their ad preferences. Meanwhile, the IAB has introduced a new AI Transparency Framework aimed at addressing consumer skepticism about AI-generated advertising by focusing on transparency and disclosure to build trust.
In other news, Olelo Intelligence, a Hawaii-based startup, has secured $1 million to enhance its AI-driven sales coaching platform. This funding will be used to improve sales performance with advanced technology. Additionally, Rokt has partnered with Cineplex to integrate AI technology into the ecommerce checkout process, aiming to provide real-time relevant offers to customers and enhance engagement. Stay tuned for more updates on how AI is transforming the sales and marketing landscape.
OpenAI Tests Targeted Ads in ChatGPT
OpenAI is testing targeted ads for ChatGPT users in the U.S., affecting free and Go tiers. Ads will be tailored to conversation topics and users can manage personalization settings. Read more
IAB Introduces AI Transparency Framework for Ads
The IAB has launched a new framework to address consumer skepticism about AI-generated advertising, focusing on transparency and disclosure to build trust, especially among younger demographics. Read more
Olelo Intelligence Secures $1 Million for AI Platform
Hawaii-based startup Olelo Intelligence has raised $1 million to enhance its AI-driven sales coaching platform, focusing on improving sales performance with advanced technology. Read more
Rokt and Cineplex Collaborate on AI Checkout Integration
Rokt has teamed up with Cineplex to incorporate AI technology into the ecommerce checkout process, aiming to provide real-time relevant offers and enhance customer engagement. Read more
DDC Group Unveils DDC Evora™ AI Platform
DDC Group has launched the DDC Evora™ platform to enhance customer interactions and operational efficiency. The AI platform includes features like DDC Evora™ Voice and DDC Evora™ Sentiment for improved communication. Read more
Elyos AI Raises €11.1 Million for AI Development
Elyos AI, a startup from London, has secured €11.1 million in Series A funding to advance its AI agents for the trades and field services industry. The funds will support product development and international growth. Read more
EAB Acquires Hybrid for AI Marketing in Education
Education company EAB has acquired Hybrid to boost its AI-driven marketing solutions for higher education, aiming to improve student enrollment through enhanced digital marketing capabilities. Read more
Prudential Advisors Enhances Lead Generation with AI
Prudential Advisors has adopted AI technology to boost its lead generation program, focusing on streamlining processes and increasing efficiency in client acquisition. Read more
YouTube Enables AI Likeness for Creators in Shorts
YouTube CEO Neal Mohan announced a new feature allowing creators to use their AI likeness in Shorts. The platform is also enhancing AI tools and implementing measures to prevent unauthorized use of creators' likenesses. Read more
Pakked Unveils AI Estimating Chatbot for Packaging Industry
Pakked has launched Maverick Ai, an AI-powered chatbot designed to streamline estimating processes in the corrugated and folding carton industry, enhancing speed and accuracy. Read more
Other Stories
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