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Anorak raises $5 million for generative video game platform
Nov 11, 2026
Anorak raised $5 million to develop interactive generative video technology and a platform that lets people create playable content.
Anorak raised $5 million in a preseed round jointly led by Play Ventures and Backed VC, with participation from Supercell and MTG, reports Tech.eu. The company will use the funding to expand its teams in London and Chengdu, release its first playable formats, and establish a creator platform in early 2027.
Anorak is developing technology that turns generated video into interactive experiences that respond to user choices in real time. It plans to let communities create playable content around their own interests rather than generate complete games from a single prompt.
The company has a team of 20 led by CEO Shaun Rutland, Chief Creative Officer Jonathan Alpine, and AI chief Tak Fung. Rutland cofounded mobile game studio Hutch, while Alpine was a founding employee and its former Chief Creative Officer.
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