Nvidia shows physical AI work with Hyundai, Doosan, SK hynix and LG at AI Day Seoul

NVIDIA is expanding its physical AI work with Korean companies, robotics chief Deepu Talla said in a keynote at NVIDIA AI Day Seoul 2026 on November 9, MoneyToday reports. "Over the next 10 years, Korea will play a very important role," he said, citing the country's strength in heavy industry, cars and electronics.

With Hyundai Motor Group, NVIDIA is working on robot simulation for car production lines using its Omniverse platform. With Doosan, it is developing robots that polish car door surfaces, trained with Isaac Lab and the Newton physics engine. Talla also showed digital twins with SK hynix and SK Telecom in which an AI agent analyses equipment anomalies, robot learning simulation with LG Electronics, and work with startup RealWorld on evaluating robots' object handling. Simulation work that once took several experts months can now be done by one engineer in a week, he said.

The two-day event at COEX brings together 20 partner companies and about 2,000 attendees, Maeil Business reports. Samsung Electronics is presenting its use of PhysicsNeMo for near-real-time simulations, and LG Electronics a robot learning system built on Isaac GR00T.