Adobe brings AI search tools to Heathrow Airport website

Oct 9, 2026
Adobe and Heathrow Airport have expanded their partnership to provide personalized digital services and improve the visibility of airport information on AI platforms.

Adobe and Heathrow Airport have expanded their partnership to provide personalized digital services for passengers, according to an Adobe announcement. Adobe CX Enterprise will power a new Heathrow website and help manage information for more than 84.5 million passengers each year.

Heathrow will use Adobe Experience Manager to deliver content across its website, which receives more than 50 million visits annually. The site will provide travel information, accessibility programs, community information, and resources for government and other stakeholders.

Adobe Brand Visibility will track how Heathrow content is cited and presented by services including ChatGPT, Google Gemini, Microsoft Copilot, and Perplexity AI. Heathrow will use the data to identify gaps in search visibility and improve the accuracy of information shown through AI search.

We hope you enjoyed this article

Consider subscribing to one of our newsletters like Enterprise AI Brief, Sales & Marketing AI Weekly or Daily AI Brief.

Also, consider following us on social media:

Enterprise AI AI Brief AI Brief (X)
Free newsletter

Enterprise AI Brief

Weekly report on AI business applications, enterprise software releases, automation tools, and industry implementations.

AI Token Webinar

Market report

2025 Generative AI in Professional Services Report

Thomson Reuters

This report by Thomson Reuters explores the integration and impact of generative AI technologies, such as ChatGPT and Microsoft Copilot, within the professional services sector. It highlights the growing adoption of GenAI tools across industries like legal, tax, accounting, and government, and discusses the challenges and opportunities these technologies present. The report also examines professionals' perceptions of GenAI and the need for strategic integration to maximize its value.

Read more

You may also like

Free, six days a week

Daily AI Brief: the AI news that matters, in your inbox.