Trevelino/Keller Introduces Exec-AI to Measure Executive Visibility on AI Platforms
Trevelino/Keller announced in a press release the launch of Exec-AI, a service that quantifies how executive visibility contributes to company visibility across generative AI platforms. The solution connects personal brand presence to corporate AI visibility through a weighted, repeatable scoring framework.
Exec-AI assigns each CEO a score from 0 to 100 based on eight dimensions of public presence. These dimensions reflect what AI models can identify in their training data and retrieval systems, including encyclopedic sources, trade and mainstream media, LinkedIn content, and podcast transcripts. The framework measures how accurately AI platforms such as ChatGPT, Perplexity, Claude, and Gemini can recognize and describe executives.
The composite score is calculated from weighted categories that correspond to content types visible to large language models. The system uses public data to determine whether an executive is identifiable and cited as an authoritative source. Industry leadership roles and verified media coverage are key factors influencing the score.
Exec-AI is available to Trevelino/Keller clients as a standalone engagement or bundled with existing PR, brand marketing, and thought leadership programs. The service includes baseline scoring, competitive analysis across peer executives, and continuous measurement across major AI platforms.
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