Perplexity AI Acquires Visual Electric for Enhanced AI Capabilities

October 02, 2025
Perplexity AI has acquired Visual Electric, an AI-based image and video generation platform, to develop new consumer product experiences. Visual Electric will wind down its operations over the next 90 days.
Perplexity AI Acquires Visual Electric for Enhanced AI Capabilities

Perplexity AI has acquired Visual Electric, an AI-based image and video generation platform, as stated in separate announcements by the companies. The acquisition aims to enhance Perplexity's consumer product experiences, with the Visual Electric team joining Perplexity to form a new Agent Experiences group.

Visual Electric will wind down its current operations over the next 90 days, allowing customers to access their accounts and export data during this period. Subscribers will receive prorated refunds as the platform closes. The acquisition positions Perplexity to compete with rivals like Google and OpenAI, who are also advancing in AI image and video generation technologies.

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