MarketFully Launches MarketFully.AI and Consolidates Key Content and MotionPoint
MarketFully announced in a press release a strategic brand consolidation combining its subsidiaries Key Content and MotionPoint under the unified MarketFully brand. Alongside this move, the company introduced MarketFully.AI, a multilingual content marketing platform integrating technology from its former brand GetGloby.
The new structure positions MarketFully as the master brand, with Key Content and MotionPoint operating as InContent Marketing Agencies by MarketFully. The MarketFully.AI platform serves as the company’s unified system for adaptive translation, transcreation, and content creation, combining automation with human-in-the-loop services.
MarketFully.AI includes two main components: Adaptive Content AI, which applies AI to content adaptation processes, and InContent AI, which handles content intelligence, workflow management, and distribution optimization. The company stated that clients can choose between fully managed or partially managed service options for multilingual content marketing.
According to the announcement, the consolidation and launch aim to enable global brands to deliver localized marketing strategies more efficiently across languages and markets.
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