GroundTruth Launches Dynamic Intent Prediction Using ZeroToOne.AI Model
GroundTruth, a ZeroToOne.AI company, has launched Dynamic Intent Prediction, marking the first large scale commercial deployment of ZeroToOne.AI’s Large Behavioral Model. The launch was announced in a press release on May 28, 2026.
Dynamic Intent Prediction creates AI audiences that forecast who is likely to act, what action they are likely to take, and when. The system is powered by ZeroToOne.AI’s patent pending Large Behavioral Model, which collects more than 15,000 behavioral signals from over 7 million U.S. points of interest. The model retrains weekly and refreshes predictions every 24 hours, scoring more than 2 billion mobile advertising IDs across 9,000 categories and brands.
The new product is available to GroundTruth’s enterprise, agency, and small business customers through its Ads Manager platform. It supports activation across connected TV, mobile, streaming audio, podcasts, digital out of home, and desktop channels. Early deployments showed significant performance gains, including increased media efficiency and higher conversion rates for clients in retail, automotive, and hospitality sectors.
ZeroToOne.AI’s Large Behavioral Model has previously been used by global brands to improve media efficiency, manage offers, and increase customer engagement. According to the company, Dynamic Intent Prediction is the first step in expanding predictive AI capabilities to additional enterprise use cases.
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