V2 Strategic Advisors Launches Databricks Practice for Media Ad Sales

Oct 7, 2026
V2 Strategic Advisors launched a Databricks consulting practice focused on data, analytics and AI services for media and advertising sales organizations.

V2 Strategic Advisors announced in a press release the launch of a dedicated practice for the Databricks Data and AI Platform. The practice will provide management and technology consulting to media and advertising sales organizations.

V2 will help clients combine data from advertising systems and customer relationship management platforms. Its services include building data pipelines, analytics layers, real time reporting and predictive models for pricing, forecasting, campaign performance and financial analysis.

The practice draws on V2's existing work in revenue operations for publishing, broadcasting, streaming, sports, advertising technology, outdoor advertising and retail media.

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