Sapiens Appoints Eva Skidmore as Chief Marketing Officer to Lead AI-Focused Strategy
Sapiens International Corporation has appointed Eva Skidmore as Chief Marketing Officer, announced in a press release. Based in Bozeman, Montana, Skidmore will oversee the global marketing organization and drive the company’s go-to-market transformation with an emphasis on AI-led growth.
Skidmore will focus on embedding AI into Sapiens’ marketing strategy to unify marketing, sales, product, and partnerships into an integrated, intelligence-driven growth model. The company stated that this approach aims to improve precision, speed, and measurable impact across its operations.
Before joining Sapiens, Skidmore led marketing transformation at JAGGAER and held senior roles at Salesforce, Microsoft, Oracle, RightNow Technologies, and Socrata. She holds an MBA from the University of Michigan.
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