Movable Ink Adds Headless Marketing Tools and AI Assistants

Oct 13, 2026
Movable Ink adds an MCP server and specialized AI assistants for creating, managing and analyzing marketing campaigns through its platform or external AI tools.

Movable Ink introduces headless marketing capabilities that let marketers manage campaigns through its platform or external AI tools, the company said in a press release. The tools extend its Programmatic CRM system across email, mobile and web channels.

The Model Context Protocol Server connects tools such as Claude and ChatGPT with Movable Ink. It exposes more than 50 APIs across eight Da Vinci domains, allowing users to manage content, audiences, creative assets and campaign reports with natural language prompts.

Movable Ink also added specialized assistants to its Agentic Orchestration Platform. These include assistants for analytics, brand guidelines, subject lines and creating custom creative properties without code.

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