Next Ventures Invests in BranchLab for AI-Driven Healthcare Marketing

September 08, 2025
Next Ventures has announced a strategic investment in BranchLab to enhance AI innovation in privacy-focused healthcare marketing, according to a press release.

Next Ventures has announced a strategic investment in BranchLab to accelerate AI innovation in privacy-focused, precision healthcare marketing, announced in a press release. BranchLab, known for its AI-native solutions, utilizes its Pathwai™ platform to transform non-health data into valuable assets for healthcare marketing, optimizing real-world health outcomes.

The investment aligns with Next Ventures' vision of reshaping healthcare into a proactive, interconnected system. BranchLab's technology enables brands and agencies to design and measure audiences based on outcomes like prescriptions and diagnoses, while maintaining a privacy-first approach. This partnership aims to shift the healthcare system from reactive 'sick care' to proactive patient engagement, ensuring earlier intervention in patients' health journeys.

BranchLab's CEO, Josh Walsh, emphasized the company's commitment to improving public health outcomes through advanced AI methods. The collaboration with Next Ventures is expected to further enhance BranchLab's capabilities in reaching qualified patient audiences and expanding its market presence.

We hope you enjoyed this article.

Consider subscribing to one of our newsletters like Life AI Weekly or Daily AI Brief.

Also, consider following us on social media:

Healthcare & Life Sciences AI AI Brief AI Brief (X)

More from: Life Sciences

09/08
Beijing Surgerii's SHURUI Surgical Robot Gains CE Certification
09/08
TransformativeMed Partners with Vantiq for AI-Enhanced Healthcare Solutions
09/06
SOPHiA GENETICS Partners with Jessa Ziekenhuis for Genomic Testing in Belgium
09/06
myTomorrows Enrolls 275 Duchenne Patients in Pre-Approval Programs
09/04
Ultrasound AI Secures U.S. Patent for AI-Driven Clinical Value Determination

Subscribe to Life AI Weekly

Weekly coverage of AI applications in healthcare, drug development, biotechnology research, and genomics breakthroughs.

AI Token Webinar

Whitepaper

Governing the Future: A Strategic Framework for AI Adoption in Financial Institutions

This whitepaper explores the transformative impact of artificial intelligence on the financial industry, focusing on the governance challenges and regulatory demands faced by banks. It provides a strategic framework for AI adoption, emphasizing the importance of a unified AI approach to streamline compliance and reduce operational costs. The document offers actionable insights and expert recommendations for banks with fewer than 2,000 employees to become leaders in compliant, customer-centric AI.

Read more

You May Also Like