DaVinci Commerce Adds Brand Agent for AI Shopping
DaVinci Commerce announced in a press release an expansion of its Agentic Commerce Experience Platform with Brand Agent and its patent pending Product Context Memory technology. The expanded platform became available on October 1, 2026.
Product Context Memory adds information about consumer needs, benefits, use cases, occasions and preferences to individual product records. Research agents collect information from catalogs, reviews, social posts and lifestyle content, then organize it in a knowledge graph with semantic indexing.
Brand Agent distributes this enriched product information to large language models, personal AI agents and retailer shopping agents through formats including ACP, UCP, MCP and JSON-LD. The platform also includes an Agentic Discoverability Engine for measuring product visibility and Agentic BrandStore for conversational shopping experiences inside AI platforms.
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