BranchLab Appoints Dan Parkes as CTO

Aug 28, 2025
BranchLab has appointed Dan Parkes as Chief Technology Officer to lead its engineering, AI, and data science teams.

BranchLab has announced the appointment of Dan Parkes as Chief Technology Officer, announced in a press release. Parkes will oversee BranchLab's engineering, AI, and data science teams as the company continues to expand its platform focused on privacy-first audience design and health outcomes measurement.

With over two decades of experience, Parkes has previously worked with companies like Placecast, Ericsson, and Amazon, where he developed enterprise-grade platforms for deriving actionable insights from complex data. His expertise aligns with BranchLab's mission to transform healthcare marketing through AI and data-driven strategies.

Parkes will report directly to CEO Josh Walsh and will be instrumental in advancing BranchLab's AI-native platform, which helps healthcare brands define and measure predictive audiences while ensuring compliance with privacy regulations.

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